Aloha Collection Last Chance

ALOHA X

SALVAGE PUBLIC

100% of the proceeds from this special edition Mālama Maui collaboration with Hawaiian sportswear brand, Salvage Public, will be donated to Help Maui Rise, a grassroots organization getting funds directly into the hands of over 1,600 Maui families affected by the 2023 Maui fires.
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    INTRODUCING LEI PUAMANA, FEATURING A LYRICAL TRIBUTE TO PUAMANA AND THE HEART OF A FAMILY'S GENERATIONAL HOME IN LAHAINA, MAUI.
    behind the design

    The musical legacy of Maui’s Farden family spans at least four generations of musicians, entertainers, recording artists, songwriters, kumu hula, educators, and ambassadors of aloha. Born in Lahaina in the early 1900s to parents, Charles Kekua Farden and Annie Kahalepouli Shaw Farden, the impact of the 13 Farden siblings has lasted more than a century with their love for ‘ohana and Lahaina.


    The lineage and lyrics of the song Puamana are woven into the history of Hawai‘i, as such, they are woven into this collection as a living tribute to the strength of community.

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    Mālama Maui
    Join us in our ongoing Mālama Maui effort of sustained relief. Support those impacted by the Maui fires. 100% of donations including a match in kind from ALOHA Collection will go directly to on the ground efforts supporting the communities of Maui.
    *Since all proceeds will be donated no additional codes, promotions, or Frequent Flyer rewards apply on items in the Salvage Public Collection. Additionally, all items in the Salvage Public Collection are final sale. No returns or exchanges apply.