Salvage Public x Mālama Maui
Behind the Design with Nāpali Souza
Co-founder of Salvage Public and grandson of Irmgard Farden Aluli
“Puamana is a celebration of family, home, and Lahaina. The song is the result of a collaboration between my tūtū Irmgard, who wrote the music, and her father Charles, who provided the lyrics. For our ‘ohana, it’s a song that has accompanied life’s big and small moments, from weddings and funerals to family dinners and backyard kanikapila.”
“It's the aloha that's shared whenever Puamana is performed that inspired this design—like flowers strung together and given as lei. And because Puamana is so widely known, countless musicians, singers, hula dancers, and lovers of Hawaiian music across generations have shared in this aloha. This is the essence that we wanted to draw upon with our ALOHA Collection collaboration and return to the people of Lahaina.”
100% of proceeds from this collection will go to Help Maui Rise, a grassroots organization that channels funds directly into the hands of impacted families.
Mahalo to Nāpali Souza and his ‘ohana for sharing their family lineage in support of rebuilding our beloved Lahaina.
“One of the first things my father did when we moved into Puamana was to have each one of us take a sprouting coconut tree and plant it. As this tree grows, so will you. You must take case of it and give it water everyday.” - Aunty Irmgard Farden Aluli
Lyrics from the song Puamana, shown above, inspired by the spouting niu (coconut tree),