Take your look from beach to street with a classic! Elevate your style with sleek monochrome silhouettes in timeless hues.

Color

Keep It Light Backpack | Monochrome

Black

Camo is the new neutral! An everyday staple with effortless style, this timeless classic seamlessly blends into any ensemble or suitcase.

Camo is the new neutral! An everyday staple with effortless style, this timeless classic seamlessly blends into any ensemble or suitcase.

Keep It Light Backpack | Camo

Hunter on Olive

Keep It Light Hip Pack | Camo

This sleek, lightweight, and durable duffle, crafted from ripstop nylon, seamlessly blends style with functionality. Become a carry-on pro with the built-in trolley sleeve that lets you secure the duffle to your luggage for effortless airport navigation. Keep essentials organized with pockets and carry comfortably with padded handles.

This sleek, lightweight, and durable duffle, crafted from ripstop nylon, seamlessly blends style with functionality. Become a carry-on pro with the built-in trolley sleeve that lets you secure the duffle to your luggage for effortless airport navigation. Keep essentials organized with pockets and carry comfortably with padded handles.

Keep It Light Weekender | Monochrome

Lauleʻa, Hawaiian for peace, happiness, and friendship, isn't just a word. It's a feeling that washes over you like a summer wave. Imagine the warm sun on your skin, the sound of laughter with friends, the taste of a refreshing drink – Lauleʻa captures all these carefree summer feelings in a bold, modern print. This isn't just a design, it's a mood booster guaranteed to bring a smile and a touch of paradise wherever you go.

Keep It Light Backpack | Laule'a

Current on Navy

Keep It Light Weekender | Camo

Stay organized and stylish on-the-go with the Keep It Light Nylon Hip Pack. This spacious pack features secure pockets and two-way wear (hip or crossbody) for ultimate comfort and versatility. Catch flights, explore cities, or hit the trails - it's your everyday essential, elevated.

Stay organized and stylish on-the-go with the Keep It Light Nylon Hip Pack. This spacious pack features secure pockets and two-way wear (hip or crossbody) for ultimate comfort and versatility. Catch flights, explore cities, or hit the trails - it's your everyday essential, elevated.

Keep It Light Hip Pack | Monochrome

Keep cool while keeping out of the sun with our Retro Trucker.

Retro Trucker Hat | Vintage ALOHA Logo

Olive

Nothing says ALOHA like a trucker hat. Go for a surf or seek some shade with this fan fave!

Trucker Hat | Original ALOHA

Black on Camo

Classic trucker hat featuring our iconic "Surf Maui" design. Perfect for catching waves or chilling on the beach.

Trucker Hat | Surf Maui

Get ready to celebrate a decade of ALOHA! "Holomua," meaning "to go or move forward,.” Featuring a playful Ulu design, symbolizing growth and prosperity, Holomua is your invitation to move forward with style and spirit.

Get ready to celebrate a decade of ALOHA! "Holomua," meaning "to go or move forward,.” Featuring a playful Ulu design, symbolizing growth and prosperity, Holomua is your invitation to move forward with style and spirit.

Small Pouch | Holomua

Black on Olive

Mini Hip Pack | Holomua

Small Pouch | Camo

Mid Pouch | Camo

MAX Pouch | Camo

Reversible Tote | Camo

Camo is the new neutral! An everyday staple with effortless style, this timeless classic seamlessly blends into any ensemble or suitcase.

Day Tripper | Camo

Duffle | Camo

Dopp Kit | Camo

Mini Hip Pack | Camo

Drop anchor and dive in! Spend the day out on the water with these nautical-inspired prints.

Small Pouch | Heʻe

Arctic on Navy

Mid Pouch | Heʻe

MAX Pouch | Heʻe

Day Tripper | Heʻe

Men's

For the kāne: Shop our ALOHA Men’s Collection designed for surf days, gym days, and travel days.

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Collection

ALOHA duffles and pouches are perfect for storing your surf gear, gym stuff, or tech! Browse our curated collection of styles that are great for the guys.