Five Years of ALOHA

July 24 2019

Hauʻoli Lā Hānau ALOHA Collection!

Humble Beginnings 

Ten years ago, fate (aka Craigslist) brought two friends together. Five years ago, a twist of fate brought them back together again.  Rachael, broken (literally broken foot and broke from not being able to fly), and Heather who found herself in a volatile real estate market, were both dreaming of something bigger.

ALOHA Collection started with a single bag, a shared dream, and a Kickstarter campaign.  With $2000 each, a bit of magic, and a handshake, ALOHA Collection was on its way.

Match Made in Paradise

What do you get when you cross an international flight attendant who dreamed of starting a business with an international business major who had never taken a long-distance flight but dreamed of travel? A Match made in paradise.


After five years of ALOHA, Rachael and Heather have not only created a thriving business, they have built an international Ohana. 




Today, ALOHA Collection has grown into a true lifestyle brand that has expanded into totes, hip packs, duffles, and apparel now sold in over 20 countries.

From Our Founders:

“We value family and we consider our team and our customers to be an extension of our Ohana. We value friendship.  We value community. We travel with open hearts, curious minds, and adventurous spirits.  

When we see you carrying our bags, it feels like running into an old friend.  Next time you see us on the road, be sure to say hello or ALOHA! You never know where a simple ALOHA can lead you.

We want our dream to inspire yours!”


Heather and Rachael

1 comment

  • Cindy Palmer: March 09, 2020

    I proudly own 17 of your bags! I really do use them all! I just went to Tavarua Island in Fiji with quite a few of my bags a couple weeks ago. I noticed they were selling them in their boutique and they had a great assortment of sizes and patterns. The first day all the ladies saw my cool day tripper bag and loved it! I showed them another one I had that I put my wet baths suit in ( mid size) and they flipped for that too. By the end of my trip (I was there two weeks) almost everyone woman on the island bought a day tripper and either a small or medium pouch. Since they had such a great variety we were all able to get different patterns. On week two a new group arrived and several woman coming off the boat had Aloha bags already! We all just got such a kick out of everyone we having one. Our husbands were cracking up when they saw us all with the bags! I wish I would of thought to take a photo to send you! I have probably bought about 20 bags and have given them as gifts! Everyone always loves them! Thanks for creating such a great product! I will be buying more! I can’t resist all the new patterns you keep putting out! 😃

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